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A book about Wine Marketing and Sales, distribution and promotion.
Wine Marketing and Sales, 3 Edition
Olsen Janeen , Liz Thach, Paul Wagner
June 2019 |
Product Type : Ebooks
Pages :  
416

Description

The bestselling wine marketing book is fully revised and updated. New topics include social media marketing, sales and marketing metrics, complete regulatory compliance, website strategies and graphic design, brand strategies, demographic changes, and wine tourism. Written by three of the industry’s most respected wine business professionals and educators, this book puts new and powerful tools into the hands of veteran brand managers, and the marketing knowledge within reach ..Read more

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